8 Tips to Optimize Adsense Units

Adsense is one of the most common revenue generators for blogs and websites. Usually you can drastically improve your click-through rate and overall earnings by positioning the ads wisely, by improving the content targeting or by optimizing the ad units directly. Below I will cover the last point, how to optimize the Adsense units with 8 simple tips:

1. The three top performing ad units are: 336×280 large rectangle, 300×250 inline rectangle and 160×600 wide skyscraper. Consider using those units if possible, but bear in mind that other formats might be more suitable for your website design.
2. The most successful link color is blue. This fact is connected with the roots of the Internet where all major websites used to feature blue links.
3. Apart from blue links you can also use a link color that matches the pattern of your website (i.e. If you use green links make the Adsense links of the same color).
4. As a general rule of thumb, blend (no border, same background) your Adsense units if your website has a light color scheme and contrast (border, contrasting background) the units if you are using a dark color scheme
5. If the ads are placed within the content you should avoid using borders while ad units outside of the content can use borders to call attention.
6. If your website has mainly repeat visitors (like Forums) you can rotate the background color of the units to reduce ad blindness
7. Consider removing the “Advertise on this site” message from your units. This can be done on the control panel under the “My Account” section, disabling the “Onsite Advertiser Sign-Up” feature.
8. Test, test and test. Every website is unique so make sure you test with different colors and formats and track the results to fine tune your Adsense units.

High Pay Adsense Keyword

If you are a website publisher making money from Adsense program, are you using high pay adsense keyword to maximise your earning? As we had already known, Adsense ads can range from a few cents to a few dollars per click. So choosing a keyword is an important factor to determine whether you really monetize from your site.

How much you will earn per click depends on how much the advertisers are paying for the keyword. Keyword is the most important factor. If the keywords the advertiser have chosen are high paying keywords, you could earn more dollars per click. On the other hand, low paying keywords will earn you just a few cents per click.

How do you increase your Adsense earnings?

1. Choose one high pay adsense keyword per page. It is best to write content for your page with just one targeted phrase. Google Adsense will then show the most relevant ads, which will give you more earning per click.

2. Create content-based page that focus on your keyword phrase. This will attract traffic and also makes them more relevant to the AdWords ads.

3. Make your ads stand out by using white space around your ads. Of course you can choose other colour (depending on the back ground colour of your website), as long as it makes your ads stand out and visitors can spot them easily.

4. Vertical format is normally recommended to get better results. Try both vertical and horizontal formats for a period of time and compare the results.

High pay adsense keyword can increase your Adsense earnings dramatically. make some changes to your site and you will see the increase in your adsense earnings. Do it now!